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10 How-To Videos That Really Work (And Why)
Have you ever learned how to do something with the help of an internet search? The answer is most likely a resounding “yes.” Most recently, I taught myself how to fold a fitted sheet with a helpful...
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10 Tips I Learned About Creating Viral Campaigns From Larry Kim
We all dream about that one campaign that just really takes off -- I'm talking about the Game of Thrones of the content marketing world. However, few marketers can say they've created a piece of...
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Who Were HubSpot's 5 Fastest Growing New App Partners in Q2?
The ecosystem of app partners who integrate with HubSpot’s platform continues to grow. With dozens of new partners joining us in the first half of this year, HubSpot customers have access to an ever...
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How to Use WordPress: Ultimate Guide to Building a WordPress Website
The thought of creating your own website may seem overwhelming. You might even think this task is impossible for anyone but a developer or a person with a background in web design. Well, I have good...
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31 Funny Twitter Bios & How to Write Your Own
Perhaps one of the most challenging parts of making an impact on social media is coming up with something profound in 140 characters. That’s right; I’m talking about the tweet. A tweet is short,...
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45 Essential Social Media Marketing Statistics for 2019
Social media is everywhere. For many people, social media is used daily for entertainment, socialization, and even news consumption -- myself included. Additionally, over the last two decades, it has...
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How to deliver bad news to project stakeholders
Here are four approaches that project managers can take when sharing tough news with stakeholders. Chief Operating Officer's insight:Operations Management See it on Scoop.it, via Operations Coach and...
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How to follow a rolling IT budget: 5 tips
Learn how regular financial cost performance assessments, collaboration on sales forecasts, adoption of EPM systems, and more can help with IT budgeting. Chief Operating Officer's insight:PM Coach See...
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How to Master Non-Awkward, Effective In-Person Networking
Remember the good ol’ days when we found jobs through ads in the daily newspaper? Hard to believe, especially considering the fact that 70% of jobs are found through personal relationships, according...
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The Ultimate Guide to Nonprofit Fundraising
Nonprofit fundraising is exciting. It’s the lifeblood of charitable organizations and can serve as a way to raise awareness of a cause and drum up interest among donors. Fundraising is also a massive...
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How to Post on Instagram: a Step-by-Step Guide
With over 800 million active users, Instagram is undoubtedly one of the most far-reaching social media networks you can use for marketing purposes. Instagram has proven a viable advertising option for...
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How Does YouTube Count Views? We Break It Down
It’s a Thursday at 4:00 PM, and the most popular video on YouTube is a 20-minute interview with Idris Elba answering tough questions while eating spicy wings. If you’re familiar with Hot Ones, “The...
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Facebook Live vs. YouTube: Which One Increased HubSpot Views by 58%
Video marketing is an undeniably powerful opportunity to reach your target audience -- in fact, more than 50% of consumers prefer video content over other forms of content, including email, social,...
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The Ultimate Timeline of Google Search Algorithm Updates [2019]
Google is a fickle beast. The search engine is imperative to the success of your web content, but no one truly knows how the Google algorithm works (except for the elusive Google search-quality team,...
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The 7 Best Link Shorteners to Try Instead of Google URL Shortener
Trying to convince people to click on a long, jumbled link is almost as bad as a door-to-door salesman trying to sell people financial services. Needless to say, if your audience sees a link they...
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Examples of Blogs From Every Industry, Purpose, & Readership
When you hear the word “blog”, what do you think of? Maybe your mind goes to stories about travel, yoga, and exciting new restaurants to try. What if I told you that, although these thoughts may be...
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